Decision Analyst's experts have experience in a multitude of marketing research techniques, methodologies, advanced analytics, and industries. Below is some of our experience. You can filter the list using the categories below:
Category: Tanning Products
Methods: Proprietary Panel; Custom Research Panel; Tracking Research; Qualitative Research; Quantitative Research; Attitude, Usage, & Behavior Research
Category: Gift Cards
Methods: Market Share Tracking, Consumer Trends, Retail Research, Customer Experience Optimization (Customer Satisfaction & Loyalty Research)
Category: Beauty Products
Methods: Product Awareness and Usage, Global Marketing Research, Product Attributes, Customer Target Profile, Tracking Research
Category: Cosmetic
Methods: In-Person Focus Groups, Virtual-Ethnography (Remote Desktop Viewing), Path-to-Purchase, Time-Extended™ Qualitative
Category: Children's Toys
Methods: Package Testing, Virtual Shopping, Advanced Analytics, Quantitative Research, Shopper Insights
Category: Quick Service Restaurant (QSR)
Methods: Quantitative Research, Advertising Research, Benchmarking
Category: Health & Wellness Company
Methods: Choice Modeling, Market Evaluation, Name Research, New Product Development, Pricing Research
Category: Insurance Company
Methods: Concept Testing, Market Evaluation
Category: Automotive, Electric Vehicles
Methods: Choice Modeling, Automotive Research, Quantitative Research
Category: Skincare System
Methods: Time-Extended™ Online Focus Groups, Global Research, Research in China
Category: Technology Products and Services
Methods: Advanced Analytics, Choice Modeling
Category: Automotive Parts Manufacturer
Methods: CopyTest®, Advertising Research
Category: CPG
Methods: Virtual Ethnography, In-Person Interviews, Activation Workshop, Market Segmentation
Category: Utilities
Methods: Advanced Analytics, Customer-Database Predictive Modeling, Hierarchical Bayes Choice Modeling
Category: Automotive Aftermarket
Methods: Concept Testing, Purchase Motivation, Brand Positioning, Sales Forecasting, Strategic Research
Category: CPG – Medical Device
Methods: Discrete Choice Exercise, Hierarchical Bayes Choice Model, Price Elasticities, Optimization Model, Sales Forecast
Category: Consumer Packaged Goods (CPG)
Methods: Attitude & Usage, Purchase Behavior, Key Drivers
Category: Insurance
Methods: CopyCheck®, Advertising Research, Sales Forecasting and Sales Modeling
Category: Outdoor Power Equipment
Methods: Activation Workshop, Advanced Analytics, Market Segmentation, Online Qualitative Research, Persona Development
Category: Personal Care Product Manufacturer
Methods: In-The-Moment Research, Diary Panel, Tracking Research, Market Assessment, Ethnography
Category: E-Commerce, Consumer Goods
Methods: Advanced Analytics, Choice Modeling, Econometric Modeling
Category: Automotive
Methods: Choice Modeling, Latent-Class Segmentation, Volumetric Forecasting, Market Simulation
Category: Food Manufacturer
Methods: Online Consumer Survey
Category: Automotive
Methods: Advanced Analytics, DecisionSimulator™, Market Segmentation
Category: Retail Automotive Fuel Products
Methods: Global Marketing Research, Advertising Research, CopyTest®, SellingPower™ Analytical Model
Category: Electronic Games
Methods: In-Person Focus Groups, In-Person Depth Interviews, Projective Techniques, Motivational Research
Category: Gift Cards
Methods: Customer Loyalty, Awareness and Usage, Customer Satisfaction, Tracking Study
Category: Health and Beauty Aids—Cosmetics
Methods: Global Online Survey, Custom Indexing Methodology
Category: Lens Manufacturer
Methods: Message Testing, Choice-Task, MaxDiff, International Research
Category: Hospital System
Methods: Sequential-Monadic Testing, Big Qual, Qualitative Research, Advertising Testing, Medical Marketing Research
Category: Hospital System
Methods: Customer Research, Qualitative Research
Category: Hospitality
Methods: Qualitative Research, Ideation, Quantitative Research, New Product Concept Development & Refinement, Advanced Analytics, MaxDiff Latent Class Choice Model
Category: Business-to-Business (B2B) Electronics
Methods: Profiling, International Research, Business-to-Business (B2B) Research, Attitude/Awareness/Usage Research, Diagnostic Research, Problem Solving, Teamwork
Category: Utility
Methods: Customer Satisfaction, Customer Segmentation, Business-to-Business Research, Consumer Research
Category: Health and Beauty Care
Methods: Global Marketing Research, Analytical Modeling
Category: Retail
Methods: Advanced Analytics, Predictive Modeling, Sales Predictive Modeling, Simulated Shopping with Shelf Sets
Category: Salty Snacks
Methods: Concept Testing, Product Testing, In-Home Usage Testing, Pii® Product Improvement Index, Volumetric Forecasting, Sales Forecasting, Conceptor® Forecasting Models
Category: Automotive
Methods: Market Evaluation, Quantitative Research, Market Overview
Category: Fresh Food Manufacturer
Methods: Advertising Research, Promotion Research, Marketing Mix Modeling, Econometric Modeling, DecisionSimulator™
Category: Health Snack Food Manufacturer
Methods: MaxDiff Analysis, Analytical Consulting, Choice Modeling
Category: Cooking Oil
Methods: MaxDiff Analysis, Analytical Consulting, Choice Modeling, Hierarchical Bayes Estimation, Claims Testing
Category: Vehicle Dealer
Methods: Customer Satisfaction Tracking, Online Survey, Preowned Buyer Survey, Quantitative Mail Survey, Tracking Research
Category: Hospitality, Tourism, Innovation
Methods: Concept Refinement, Millennials, Imaginators®, Innovation
Category: Childcare Products and Accessories
Methods: Concept Testing, Product Testing, In-Home Usage Testing
Category: Electronic Calculators, Mathematics Training
Methods: In-Person Focus Groups, In-Person Depth Interviews, In-Person Ethnography, Quantitative Research
Category: Automotive
Methods: Advanced Analytics, Discrete Choice Modeling, In-Person Focus-Group, Qualitative Research, Quantitative Static Clinic
Category: Package Goods Company – Human Resources, Employee Retention
Methods: Online Quantitative, Employee Research, Tracking Research
Category: Consumer Health & Beauty Products
Methods: New Product Concept Testing
A leading global manufacturer of consumer health and beauty products was considering adding a new product to its current line.
Category: Medical Devices
Methods: New Product Development Research, Concept Testing, Physician Research, Needs Assessment Research
Category: Medical Devices
Methods: New Product Development, Positioning Test, Name Testing
Category: Medical Device
Methods: Feature Optimization, Conjoint Modeling, Choice Modeling, Multi-Phase, Multi-Audience (Consumers & HCPs)
Category: Automotive OEM
Methods: Automotive Research, Quantitative Research, Intender Survey, New Buyer Survey, Competitive Buyer Survey
Category: Health & Wellness Product
Methods: Market Perception Study, Needs Assessment Survey, Healthcare Professionals Survey
Category: Premium Packaged Goods
Methods: Advanced Analytics, Brand Evaluation Research, In-Person Depth Interviews, Motivational Research, Packaged Goods, Qualitative Research, Quantitative Research, Survey Research
Category: Beauty Products Manufacturer
Methods: In-Person Focus Groups, Qualitative Research, Remote Desktop Viewing, Screen Sharing, Time-Extended™ Online In-Depth Interviews, Virtual Ethnography
Category: Home Improvement Industry
Methods: Advertising Awareness, Advanced Analytics, Attitudinal Research, Brand Awareness, Key Driver Analysis, Tracking Research
Category: Casual Dining
Methods: Casual Dining Positioning, Menu Evaluation, Online Depth Interviews, Time-Extended™ Online Qualitative Research
Category: Packaged Goods (CPG)
Methods: Online Survey With Shelf Set, Package Testing, Shopper Research
Category: Manufacturer
Methods: Business-to-Business Research, Key Driver Analysis, Qualitative Research, Quantitative Research, Path to Purchase, Time-Extended™ Online Research
Category: Insurance Company
Methods: Physician Research, Brand Equity, Market Segmentation
Category: Online Lead Generation
Methods: Correlation/Cluster Analysis, Predictive Modeling, Cross-Validation, Simulation Modeling, Advanced Analytics
Category: Healthcare
Methods: Advanced Analytics, Logistic Regression, Predictive Modeling, Random Forest™
Category: Telecommunications
Methods: In-Store, Digital Display Testing, Customer Experience Optimization, Promotion Testing
Category: Kitchen Appliance System
Methods: Positioning Test, Market Segmentation, Latent Class Cluster Analysis
Category: Medical/Health Device
Methods: Global Marketing Research, In-Home Usage testing, Pharma, Medical, Health, and Wellness Marketing Research
Category: Over-The-Counter Medicine
Methods: Choice Modeling, Advanced Analytics, DecisionSimulator™
Category: Personal Care Manufacturer
Methods: Product Line Optimization, Choice Modeling, DecisionSimulator™
Category: Managed-Care Company
Methods: Customer Loyalty Optimization, Private Online Panel, Tracking Research
Category: B2B Software
Methods: Purchase Probability Modeling, Predictive Modeling, Business-to-Business Research, Global Marketing Research
Category: Prepaid Services Industry
Methods: Qualitative Research, Hispanic Research, In-person In-Depth Interviews
Category: Financial Services, Investing
Methods: New Product Development, Qualitative Research, In-Person Focus Groups, Depth Interviews, Quantitative Surveys
Category: Retail
Methods: Advanced Analytics, Decision Tree, Linear Regression, Predictive Modeling, Random Forest™, R Language, Real Estate Site Selection
Category: Retail
Methods: Point-of-Sale Surveys, Tracking, Customer Satisfaction Monitoring
Category: Fashion Retailing
Methods: Retail Store Location Analysis, Spatial Analytics, Geographic Information Systems (GIS)
Category: Discount Retailer
Methods: Quantitative Research, Brand Awareness, Advertising Awareness, Tracking Research
Category: Vehicle Loan Financing & Services
Methods: Time-Extended™ Online Qualitative, Online Qualitative Research in a Bulletin Board Format
Category: International Manufacturer
Methods: Autoregressive Time-Series Regression, Decision Tool, Economic Analysis, Ensemble Model, Model Validation, Time-Series, Forecasting, Variable Selection
Category: Organic Food Manufacturer
Methods: Concept Testing, Brand Name Testing, Packaging Research
Category: Health Insurance
Methods: Choice Modeling, Concept Testing
Category: Health Insurance
Methods: Automated Reporting, Mail Survey, Customer Satisfaction, Tracking Research
Category: Personal Care and Grooming
Methods: Time-Extended™ Online Forums, Home-Usage Product Testing, Online Journaling, Global Marketing Research
Category: Insurance Company
Methods: MaxDiff Analysis, Message Evaluation, Marketing Science, Analytical Consulting, Concept Testing
Category: Restaurant Industry
Methods: Automated Reporting, Tracking Research
Category: Auto/Captive Financial Services
Methods: Exploratory Research, Quantitative Research, Discrete Choice Modeling, In-Person Focus Groups, Simulated Shopping with Shelf Sets
Category: Financial Services
Methods: Maximum Difference (MaxDiff) Analysis
Category: Toy Manufacturing
Methods: Online/Virtual Shelf Set, Research with Children, In-Store Display Research, Advertising Research, Analytical Consulting
Category: Toy Industry
Methods: Volumetric Concept Testing, Latent Class Choice Modeling, Calibration, DecisionSimulator™, Simulated Shopping with Shelf Sets
Category: Health Insurance
Methods: Focus Groups, Affinity Diagramming, Multivariate Analysis, Needs Assessment, Loyalty Measurement, Medical Marketing Research
Category: Health Insurance
Methods: Focus Groups, Quantitative Research, Nonlinear Regression Analysis, Quadrant Mapping
Category: Automotive OEM
Methods: Ethnography, Extended Drive Experience with In-Vehicle Mounted Video Camera, In-Depth Post-Drive Interview, Online Follow-Ups, Qualitative Research
