Meet Our Moderators

Clay Dethloff
Senior Vice President
Industry Focus: CPG, B2B, Durable Goods, Consumer Services, Restaurants
Techniques: Workshops, Ethnography, Digital Qual-Quant Methodologies
Audience: Branding, Positioning, Innovation, NPD, Strategy
Techniques: Workshops, Ethnography, Digital Qual-Quant Methodologies
Audience: Branding, Positioning, Innovation, NPD, Strategy

Roger Wallace
Director
Industry Focus: Durables, Automotive, Technology, Telecommunications
Techniques: In-person & Digital Qualitative, Website Heuristics, Persona Development
Audience: U.S. Consumers, B2B, Tradespeople, Imaginators®
Techniques: In-person & Digital Qualitative, Website Heuristics, Persona Development
Audience: U.S. Consumers, B2B, Tradespeople, Imaginators®

Gretchen Riskind
Qualitative Consultant
Industry Focus: CPG, Food & Beverage, Technology, Consumer Products
Techniques: Digital & In-person Focus Groups and IDIs, Online Discussions & Chats, Ethnography, Shop-Alongs
Audience: Children, Teenagers, Family, B2B Executives
Techniques: Digital & In-person Focus Groups and IDIs, Online Discussions & Chats, Ethnography, Shop-Alongs
Audience: Children, Teenagers, Family, B2B Executives

Heather Hardiman
Qualitative Consultant
Industry Focus: Automotive, CPG, Healthcare, Restaurants, Retail, Travel & Entertainment, Services
Techniques: Digital & In-person Focus Groups and IDIs, Online Discussion Boards
Audience: Consumers, Children, Teens, Healthcare Professionals
Techniques: Digital & In-person Focus Groups and IDIs, Online Discussion Boards
Audience: Consumers, Children, Teens, Healthcare Professionals

Bonnie Janzen
President
Industry Focus: Home Products & Services, Automotive, Healthcare, Technology, Telecommunications, Financial
Techniques: Innovation, Digital & In-person Qualitative, Website Heuristics
Audience: U.S. Consumers, B2B, Tradespeople, Imaginators®
Techniques: Innovation, Digital & In-person Qualitative, Website Heuristics
Audience: U.S. Consumers, B2B, Tradespeople, Imaginators®
Strategic Partners

Cheryl R. Halpern
Halpern Research
Industry Focus: CPG, HBA, Direct Sales, Retail, Higher Education, Non-profit, Sports, Entertainment
Techniques: Full Range of Online and In-person Qualitative Methodologies
Experience: Consumers, Non-profit
Techniques: Full Range of Online and In-person Qualitative Methodologies
Experience: Consumers, Non-profit

Klaudia Marino
GrokIt Strategies
Industry Focus: Retail, Services, Healthcare
Techniques: Qualitative Research
Experience: Product Development, Concept Evaluation
Techniques: Qualitative Research
Experience: Product Development, Concept Evaluation
Global Strategic Partners

Gwenaëlle de Kerret, Ph.D.
Semiologist (France)
Industry Focus: FMCG, Services, Luxury Brands and Public Organizations
Techniques: Semiotics, Projective, Ethnography, Focus Groups, IDIs
Experience: Branding, Innovation, Design Projects
Techniques: Semiotics, Projective, Ethnography, Focus Groups, IDIs
Experience: Branding, Innovation, Design Projects