Market Intelligence Group
Decision Analyst maintains databases of consumer behaviors, perceptions, and attitudes related to key industries.
These databases provide a platform for consulting and research services in the following industries:
- Home Improvement
- Heating and Air Conditioning
- Home Energy Efficiency
- Energy Utilities
- Consumer Economic Measurements
Proprietary, Syndicated Knowledge Bases
Our syndicated research creates ongoing knowledge bases to track relevant marketing information. These studies emphasize consumer attitudes and perceptions, combined with comprehensive behavioral data focused on purchase decisions and the purchase process. We have developed these research studies to help us address marketing questions directly and, in some cases, almost instantly. This data is typically the foundation upon which we begin to formulate marketing hypotheses, often integrating these analyses with data and information from several other sources. We currently feature these syndicated studies:
- American Home Comfort Study (conducted every other year)
- Economic Index (continuous)
Market Intelligence Services
Decision Analyst is a leading global marketing research firm and analytical consulting firm. If you would like more information on our Market Intelligence Services, please contact Felicia Rogers Executive Vice President, by emailing her at frogers@decisionanalyst.com, or by calling 1-800-ANALYSIS (262-5974) or 1-817-640-6166.