Marketing Consulting
At Decision Analyst, we believe that strategic marketing decisions must be based on data, facts, and evidence, but these are only starting points. It’s the in-depth analysis and interpretation of these data that lead to winning marketing strategies. Decision Analyst combines market intelligence, qualitative investigations, sophisticated survey-based research, advanced analytics and modeling to help companies answer complex questions. Decision Analyst knows how to design powerful research to determine cause and effect, so that you know which marketing levers to pull to achieve business goals.
If you would like to discuss a marketing issue or a consulting project, please fill out the Help form. We will respond quickly.
How can we help you
Collaboration
Collaboration between your organization and ours leads to the best solutions. You play an important role.
- What is your vision for your company?
- What do you want the company to be and become?
- What do you believe in?
- What do you stand for?
Your answers to these and other questions are an important foundation for ultimate solutions and winning strategies.
Our Focus
Decision Analyst’s marketing consulting focuses on:
Target Market identification and optimization (Market Segmentation).
Technology forecasting (how will changes in technology affect your industry and your company?)
Benchmarking (How do your brands compare to major competitors?)
Advertising strategy (strategic positioning and messaging).
Advertising optimization (advertising testing, advertising tracking).
New product development systems (ideation, concept screening, concept testing).
Product line planning and optimization (choice modeling experiments)
Pricing strategy and pricing optimization (choice modeling experiments)
Our Industry Experience
Decision Analyst serves an array of industries and economic sectors. Our consultants and analysts are knowledgeable about the latest trends and newest technologies in:
Our Leadership Team
We Are Here To Help
Analytical systems and analytical thinking lead to better strategies and better decisions. To see what others see, but understand what others do not, is the secret to business success.
If you have any issues questions you would like to discuss, feel free to contact any of the above esecutives, or fill out the HELP form at the top of this page.
Decision Analyst is ISO 27001:2022 Certified
Decision Analyst is committed to the highest quality standards and maintains certification in ISO/IEC 27001:2022, the international standard for information technology and information security management systems. Learn more about our security practices.
