Marketing Research for Retailers
From innovation services and customer satisfaction research through advanced analytic and predictive analytic capabilities, Decision Analyst has a wide array of services to help retailers build and sustain a winning business model.
Decision Analyst's Retail Experts have consulted with clients in the fast-evolving retail business using innovation, consumer insights, scientific thinking, advanced analytics and modeling. This has provided our clients with in-depth findings which has led to strategic recommendations. Retail consulting includes branding, positioning, merchandising, pricing strategies to global expansion, as well as a multitude of delivery options to meet changing consumer needs and demands. Decision Analyst has an array of services to help you build and sustain a winning retail business model.
Services include:
- Innovation & Ideation Services
- Brand Name Testing
- Promotion testing
- Simulated Shopping with Shelf Sets
- Retail Optimization
- Store Design
- Store Layout
- Store Sections
- Shopping Research
- Ethnography
Marketing Research Services
If you would like more information on conducting research in the retail industry, please contact Bonnie Janzen, President, by emailing her at bjanzen@decisionanalyst.com, or by calling 1-800-ANALYSIS (262-5974) or 1-817-640-6166.